Korean word

홍보

Pronunciation

Romanizationhongbo

Meaning

  • nounpromotion

Example

회사에서 이번 행사 홍보를 위해 전단을 배포했다.hoe sa e seo i beon haeng sa hong bo reul wi hae cheon da neul pae po haet tta

The company distributed flyers to promote this event.

Illustration for 홍보 (promotion)

More examples

이번 전시회는 온라인으로 홍보 중이에요.i beon cheon si hoe neun ol la i neu ro hong bo chung i e yo

This exhibition is being promoted online.

Core concept

Spreading information or an image widely so that people notice and remember it.

Common phrases

  • 홍보 자료hong bo cha ryo

    promotional materials

  • 홍보 활동hong bo hwal dong

    promotional activities

  • 홍보 문구hong bo mun gu

    promotional copy

Similar words

광고kwanggo: A paid form of communication used to make a product or service known.
프로모션peuromosyeon: A temporary sales campaign built around a discount, prize, or special customer benefit.
마케팅maketing: A broad business process for understanding a market and choosing products, prices, and ways to sell.

Definition in Korean

많은 사람에게 정보나 소식·이미지를 널리 알리기 위한 활동이나 그 결과ma neun sa ra me ge cheong bo na so sik i mi ji reul neol li al li gi wi han hwal dong i na keu kyeol gwa

Word origin

The Sino-Korean word combines elements meaning broad and report, creating the idea of making information widely known.

Usage tips

  • English promotion and this Korean noun overlap, but this noun is especially useful for an organization's communication about an event, cause, or public message, whether or not something is being sold.

Other meanings

  • publicitynoun
  • public relationsnoun

Opposites

Related words

  • 홍보하다hongbohadapromoteverb
  • 홍보물hongbomulpromotional materialsnoun
  • 홍보팀hongbotimpublic relations teamnoun

Word lists with this word