French word

percutant

Pronunciation

IPA/pɛʁkytɑ̃/

Meaning

  • adjectivestriking

Example

La publicité est percutante.

The advertisement is striking.

Illustration for percutant (striking)

More examples

Son argument percutant a convaincu plusieurs personnes.

His powerful argument convinced several people.

Core concept

A sharp message that strikes attention and stays in the mind.

Common phrases

  • argument percutant

    powerful argument

  • publicité percutante

    impactful advertisement

  • titre percutant

    attention-grabbing headline

Similar words

frappant: Clear and striking enough to make a strong impression.
saisissant: Vivid and emotionally powerful enough to leave a deep impression.
impressionnant: Likely to inspire strong admiration or surprise.
marquant: Memorable enough to stay in the mind for a long time.

Definition in French

Qui, par la force de son expression, attire l'attention et demeure présent dans la mémoire.

Word origin

The adjective percutant comes from French percuter, ultimately from Latin percutere, meaning to strike, and extends physical impact to expression.

Usage tips

  • As an adjective, percutant agrees with the noun: un slogan percutant but une publicité percutante.

Other meanings

  • impactfuladjective

Opposites

Related words

  • percuterhitverb
  • percussionpercussionnoun

Word lists with this word