French word

marketing

Pronunciation

IPA/maʁketiŋ/

Meaning

  • masculine nounmarketing

Example

Le marketing aide à vendre nos produits.

Marketing helps sell our products.

Illustration for marketing (marketing)

More examples

Une campagne de marketing efficace augmente la notoriété de la marque.

An effective marketing campaign increases brand awareness.

Core concept

A coordinated process that studies demand, attracts buyers, and connects an offer with sales.

Common phrases

  • campagne marketing

    marketing campaign

  • budget marketing

    marketing budget

  • analyse marketing

    marketing analysis

Similar words

communication: Activities through which a company shares information and builds relationships with customers.
marché: The setting for buying and selling, or the overall relationship between consumers and suppliers.
publicité: The act of promoting products or services to make them known.
vente: The act of selling products or services to customers in exchange for payment.

Definition in French

Ensemble d'activités visant à analyser le marché, attirer des clients et vendre un produit ou un service.

Word origin

French marketing is borrowed from English marketing, formed from market with the -ing suffix; market ultimately comes from Latin mercatus, meaning 'trade'.

Usage tips

  • Marketing is usually masculine and invariable in French: le marketing and des actions de marketing.

Related words

  • marketeusefemale marketernoun
  • marketermarketverb

Word lists with this word