Spanish Conversation · Level 116
60 words
Spanish word
fidelizar
Pronunciation
IPA/fiðeliˈθaɾ/
Meaning
- verbbuild loyalty
Example
El artista consiguió fidelizar a su público.
The artist managed to build loyalty among his audience.
More examples
Con buen trato es más fácil fidelizar a la gente.
With good treatment it's easier to win people over.
Core concept
A steady fanbase coming back to multiple shows.
Common phrases
fidelizar con buen trato
build loyalty with good treatment
fidelizar a la gente
win people over
Similar words
conquistar: Wins affection or support by charm or sustained effort.
ganar: Gains support or trust through effort or concrete actions.
retener: Keeps customers from leaving.
Definition in Spanish
Lograr que una persona o grupo prefiera y vuelva con frecuencia a una oferta, negocio o artista.
Word origin
Derived from Latin fidelis 'faithful' and the suffix -izar, originally 'to make faithful' and now used for winning recurring support or repeat customers.
Usage tips
- Unlike gustar or enamorar which imply momentary liking, fidelizar indicates a sustained relationship or deliberate strategy to keep people coming back.
Other meanings
- make regular customersverb
- make repeat customersverb
Opposites
- perderloseverb
- desilusionardisappointverb