Spanish word

artificio

Pronunciation

IPA/aɾtiˈfiθjo/

Meaning

  • masculine nounploy

Example

Descubrieron su artificio.

They discovered his ploy.

Illustration for artificio (ploy)

More examples

La campaña usó un artificio publicitario para aumentar las ventas.

The campaign used an advertising ploy to increase sales.

Core concept

A deliberately crafted, clever trick intended to achieve an objective.

Common phrases

  • artificio publicitario

    advertising ploy

  • sencillo artificio

    simple ploy

Similar words

engaño: Falsifies or conceals facts to produce a dishonest impression of reality.
truco: Relies on a simple, often playful trick to fool someone briefly.
artimaña: Sets up a cunningly devised contrivance or scheme to deceive others.
ardid: Plots a shrewd, calculated ruse or maneuver to secure a desired objective.

Definition in Spanish

Recurso astuto o truco para lograr un objetivo, con un matiz más culto que 'truco'.

Word origin

From Latin artificium (art- 'skill' + -ficium 'making'), originally 'artful workmanship' that later came to mean a contrived stratagem.

Usage tips

  • The word is cognate with English artifice but in Spanish it often sounds more formal or critical than truco, so it commonly appears in writing or commentary rather than casual talk.

Other meanings

  • deceptionnoun
  • contrivancenoun

Opposites

Related words

  • artificiosoartfuladjective
  • artificiosamenteartfullyadverb

Word lists with this word