Spanish Conversation · Level 157
30 words
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Spanish word
IPA/aɾtiˈfiθjo/
Descubrieron su artificio.
They discovered his ploy.
La campaña usó un artificio publicitario para aumentar las ventas.
The campaign used an advertising ploy to increase sales.
A deliberately crafted, clever trick intended to achieve an objective.
artificio publicitario
advertising ploy
sencillo artificio
simple ploy
engaño: Falsifies or conceals facts to produce a dishonest impression of reality.
truco: Relies on a simple, often playful trick to fool someone briefly.
artimaña: Sets up a cunningly devised contrivance or scheme to deceive others.
ardid: Plots a shrewd, calculated ruse or maneuver to secure a desired objective.
Recurso astuto o truco para lograr un objetivo, con un matiz más culto que 'truco'.
From Latin artificium (art- 'skill' + -ficium 'making'), originally 'artful workmanship' that later came to mean a contrived stratagem.